Unbelievable: 3 Secret Ways To Craft Compelling Content That Resonate With The Readers
Joe Pulizzi, content marketing guru said; “Before you create any more great content, figure out how you are going to market it first.”
Crafting content as some believed as putting words on paper or the internet space to get attention; is not all content that compel and connect with its readers. To get your content to compel and resonate with its readers; requires some amount of thinking, research and work.
How can this BE?
1.PAIN POINTS
These are the problems the readers have. It could be fear, worries, depressed about something, or struggling to get results.
Tailoring your content to their pain point, makes them believe you have an answer to their needs. By doing this, your content connects and compels.
2.OFFER SOLUTIONS
Just as you touched on their pain points, now point out the solution to these challenges. How? State the problem (pain point) and show the solution in step-by-step guide to the reader. When this is done, the content resonate with the reader.
3.DEVELOP FIRST PARAGRAPH HOOK
This paragraph is termed as opening statement. And this statement is the hook that caught the attention of your reader. This statement spills out ways, how and steps the reader can take to get results quickly. The secret is to get the readers attention held. Your first paragraph tells either the reader should continue or ignore reading.Learn to craft this well…
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